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Month: August 2026

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Instrument taps tech-driven creative immediately with new clients.
  • Education

Instrument taps tech-driven creative immediately with new clients.

  • ellisdirec
  • 10 August 2026
  • 7 min read

This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 a.m. ET. More from the…

Nielsen to take DoubleVerify private for $2.15 billion as public ad tech stocks stumble on mixed Q2 earnings 
  • Education

Nielsen to take DoubleVerify private for $2.15 billion as public ad tech stocks stumble on mixed Q2 earnings 

  • ellisdirec
  • 8 August 2026
  • 5 min read

Second-quarter earnings calls usually serve as a brief interlude in the traditional summer lull for business news, but this week’s offerings in ad tech bucked that trend with one of…

WPP’s boss looks toward ‘mixed economy’ business model
  • Education

WPP’s boss looks toward ‘mixed economy’ business model

  • ellisdirec
  • 6 August 2026
  • 7 min read

Loud as the chatter about outcome-based remuneration is across the holdco space, the reality of it is still some way off, according to one of its most vocal proponents, WPP…

We’re not turning off Google crawlers yet
  • Education

We’re not turning off Google crawlers yet

  • ellisdirec
  • 4 August 2026
  • 5 min read

People Inc.’s CEO Neil Vogel said the company won’t block Google’s crawlers — not because execs don’t want to, but because they don’t want to lose out on any potential referral…

The retail industry is facing a significant surge in legal scrutiny
  • Education

The retail industry is facing a significant surge in legal scrutiny

  • ellisdirec
  • 2 August 2026
  • 6 min read

The retail industry is facing a significant surge in legal scrutiny as “phantom discount” practices come under fire.In recent weeks, major global brands — including Lululemon and Nike — have…

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  • The holdcos long, awkward courtship of the c-suite

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